Tag: Sales
The potential of micro-influencers at events
Interacting with customers on social media at events is an integral part of marketing. As consumers use social media for their informational needs, numerous companies have found it important to use these channels to reach out to their customers through...
5 telling signs that indicate your deal is crumbling
Sales teams at events do not have it easy. There is nothing worse than spending days and weeks on meetings only to find that your prospect has no intention to buy the product or service. Chances are that the prospect...
Smarketing: How internal alignment helps you close better
We’ve spoken at length about how marketing and sales work at events. Marketing handles the front of the house, creating conversations and helping prospects understand the product better. Sales, on the other hand, makes sure that the opportunity is a...
[Ebook] The EventProfs’ Guide to Trade Show Metrics
At events and trade shows, sales and marketing teams are constantly working against the clock to bring in as much business as possible. But how do they know if they are any closer to reaching their objectives? The obvious answer...
5 things you should be doing to maximize sales at events
At events and trade shows, the amount of business in the sales pipeline is the single most supportive figure that can substantiate success. And more often than not, the amount of potential business is equated to the ROI of the...
The colossal significance of Smarketing in B2B Sales
The term Smarketing has become a guild-term of sorts referring to the cohesion between marketing and sales departments for the purpose of generating revenue. This blog will dive deep into how functional alignment between B2B sales and marketing coordination can...
How sales tech can help boost event ROI
With sales tech taking the event industry by storm, adapting to a new system can be a challenge. Here are three reasons how sales advancement platforms can maximize event ROI. As sales professionals, we find ourselves skeptical to the idea...
5 Must-Read Sales Blogs : Part II
The web is inundated with content on every topic in the world, growing exponentially every day. Our lives are moving faster, and attention span getting shorter. So how do you select the content most worthy of your time...
4 Sales Rep Personalities and Best Meetings for each type
Large sales teams include a diverse bunch of people with different personalities. Based on Myers-Briggs’s 16 personality types, ESFJ & ESTJ (E = Extroverts, S = Sensors, F = Feelers, J = Judgers, T = Thinkers) are perceived as...