Tag: events

5-reasons-sales-deal

The top 5 reasons why you haven’t closed your deal yet

Any experienced sales professional will tell you that closing deals are the most daunting task at events and trade shows. By no means do they have it easy. They are usually under a tremendous amount of pressure to maximize sales...

/ August 2, 2018
Social-Media-B2B-events

9 ways to use social media at your next event

Social media and events go hand-in-hand. It has become an integral part of every event marketing strategy and plays a crucial role in bridging the gap between marketers and their audiences. But as simple as it seems, effectively promoting an...

/ July 6, 2018

Are Events an Effective Sales Channel for B2B companies?

B2B companies face different challenges than B2C companies, because it might seem like their sales channels are very limited. On the other hand, they also have access to other channels that are not feasible for B2C companies. One such channel...

/ June 7, 2018
5-signs-deal-B2B-Sales

5 telling signs that indicate your deal is crumbling

Sales teams at events do not have it easy. There is nothing worse than spending days and weeks on meetings only to find that your prospect has no intention to buy the product or service. Chances are that the prospect...

/ May 1, 2018
Qualities-Event-Planner

11 essential qualities of a successful event planner

Even the most experienced event professionals will tell you that nothing can be taken for granted while planning an event. Of course, the glamour comes with the job, but even the slightest slip can cause a chain of disastrous consequences....

/ April 10, 2018
Integrations-Meeting-Management-Software

5 integrations to supercharge your meeting management software

Every organization constantly battle with decisions centered around growing the business and simplify processes. Organizing the perfect trade show is a complicated task as it is. And with the number of functions that go with it, merging certain functions can...

/ April 5, 2018
18-Trade-Show-Stats

[Infographic] 18 trade show stats you may have missed

Each year, events evolve at a staggering rate. A majority of event marketers and professionals believe in the immense potential of trade shows have and constantly try to emulate the best trends that come from them. The infographic below illustrates...

/ March 29, 2018
Marketing-to-Millennials

[Ebook] A Brief Guide on Marketing to Millennials at Events

Millennials are a massive part of world population. They account for well over 25% of the population in the US alone and are said to possess 21% of the buying potential which is estimated be over a trillion dollars. Events...

/ March 19, 2018

Rediscovering the lost art of productive meetings at events

To a meeting planner, the events that take place in the meeting rooms are often the ones that decide how effective their trade show campaign is. Attendees spend over one-third of their time in meetings. Attendees value their time above...

/ March 8, 2018