Tag: Event-ROI

challenging-notion-event-roi

A Challenging Notion of Event ROI

In the first section of our white paper, “Three Steps to Higher Event ROI”, we put forth a new event ROI hypothesis. This hypothesis stated that if event teams were to push for greater sales enablement at events through pre-scheduled...

/ November 25, 2014
5 steps to securing more B2B meetings at events

5 steps to securing more B2B meetings at events

Event teams in B2B companies have long struggled with scheduling and managing B2B meetings at events. While Jifflenow solves most of those problems, we’ve recently launched the Jifflenow MeetReq Widget which also helps event teams invite B2B meeting requests from any target audience...

/ November 6, 2014
optimizing meeting

Are you optimizing your meetings at MGMA 2014?

    Meetings are at the heart of successful events. While leads can be generated by a number of methods, nurture leads and prospects at events with precise meeting scheduling. At the ongoing Medical Group Management Association, MGMA 2014, at Las...

/ October 28, 2014
Measuring-Event-ROI-Infographics

Benefits of Measuring Event ROI

Event ROI and direct business benefits of participating in events have been derived using a variety of methods. So how did a Jifflenow customer report 237X event ROI from HIMSS 2014? The following infographic tells a great story about how...

/ October 16, 2014
save $20,000 in B2B Meeting Planning.jpg

How to save > $20,000 in B2B Meeting Planning

Using Jifflenow saved a customer >$20K and here’s how:        

/ September 24, 2014