Tag: Event-ROI

ROI Summit

Premiere Online Event Summit: Maximize your Event ROI

Did you know that 55.5% event professionals signal budget constraints as the single biggest hurdle in 2018? Also, 64.6% of them feel that marketing budgets will remain the same in the next 12 months. These trends are not encouraging, especially...

/ May 31, 2018
Live-tracking-events

Uncovering the value of live session-tracking at events

Events have, in recent times, become heavily reliant on data. Event attendees are constantly feeding event professionals highly insightful data that can help them get closer to what their attendees are looking for at live sessions. However, recent studies have...

/ May 15, 2018

5 reasons your meeting manager needs a scheduling app

Meetings are effective tools that are easily overlooked. Creating and executing effective meetings is not as easy as it seems. Ineffective management can cause a great deal of confusion and frustration. There is a ton of data that suggests that...

/ May 9, 2018

Rediscovering the lost art of productive meetings at events

To a meeting planner, the events that take place in the meeting rooms are often the ones that decide how effective their trade show campaign is. Attendees spend over one-third of their time in meetings. Attendees value their time above...

/ March 8, 2018
Smarketing-events

Smarketing: How internal alignment helps you close better

We’ve spoken at length about how marketing and sales work at events. Marketing handles the front of the house, creating conversations and helping prospects understand the product better. Sales, on the other hand, makes sure that the opportunity is a...

/ March 1, 2018
Event-Stats-2018(2)

7 event stats that are sure to blow your mind

2018 has already given us a lot to look forward to. With events like CES 2018 getting the year into gear, the beginning of the year has already given us a preview of some of the most defining trends we’ve...

/ February 15, 2018
Event-ROI-5-things-win

Event ROI: 5 ways to win your money back

Event ROI has been a tricky topic. This is because there are many contributing factors to measuring and maximizing it. Broadly, it boils down to the number of sales opportunities generated by effectively managing a limited the budget. The event...

/ August 31, 2017
Five-things-before-B2B-meeting

Five things you need to do before your next B2B meeting

Face-to-face meetings are the building blocks of the sales process. A successful sales team thrives on the productivity of their sales meetings. The success of a meeting is often determined in the preparation stage itself. In this blog, we look...

/ August 16, 2017

A Strategic Meetings Management Program is not just about saving costs

A Strategic Meetings Management Program (SMMP) has been touted as a cost savings measure, to help companies minimize costs on meetings, and having a standardized process that meets compliance across verticals. There are multiple complexities when it comes to meetings...

/ June 1, 2017