Tag: Event-ROI

5-reasons-sales-deal

The top 5 reasons why you haven’t closed your deal yet

Any experienced sales professional will tell you that closing deals are the most daunting task at events and trade shows. By no means do they have it easy. They are usually under a tremendous amount of pressure to maximize sales...

/ August 2, 2018
5-meeting-tips-twist-odds

5 meeting hacks that are sure to twist the odds in your favour

Over the last few years, companies have spend large sums of money on events and trade shows. Trade shows and conferences have become increasingly complex. And meetings are an integral part of these campaigns. According to a study, 92% of...

/ July 24, 2018
Choosing-the-right-meeting-room-B2B-event

5 things to consider while picking meeting rooms at events

Trade shows are a hive of activity. There are a lot of activities simultaneously taking place on the exhibitor’s floor and marketing teams face the added pressure of closing deals and maximizing the impact of meetings and interactions. The first...

/ July 17, 2018
Analytics-B2B-events

4 reasons why meeting analytics is on the rise

Today, marketers have more access to data than before. With this, not only do marketers have increased visibility into every marketing campaign but can also use this crucial data to identify key opportunities and sharpen efforts to drive better output....

/ July 12, 2018

Are Events an Effective Sales Channel for B2B companies?

B2B companies face different challenges than B2C companies, because it might seem like their sales channels are very limited. On the other hand, they also have access to other channels that are not feasible for B2C companies. One such channel...

/ June 7, 2018
ROI Summit

Premiere Online Event Summit: Maximize your Event ROI

Did you know that 55.5% event professionals signal budget constraints as the single biggest hurdle in 2018? Also, 64.6% of them feel that marketing budgets will remain the same in the next 12 months. These trends are not encouraging, especially...

/ May 31, 2018
Live-tracking-events

Uncovering the value of live session-tracking at events

Events have, in recent times, become heavily reliant on data. Event attendees are constantly feeding event professionals highly insightful data that can help them get closer to what their attendees are looking for at live sessions. However, recent studies have...

/ May 15, 2018

5 reasons your meeting manager needs a scheduling app

Meetings are effective tools that are easily overlooked. Creating and executing effective meetings is not as easy as it seems. Ineffective management can cause a great deal of confusion and frustration. There is a ton of data that suggests that...

/ May 9, 2018

Rediscovering the lost art of productive meetings at events

To a meeting planner, the events that take place in the meeting rooms are often the ones that decide how effective their trade show campaign is. Attendees spend over one-third of their time in meetings. Attendees value their time above...

/ March 8, 2018