Tag: Event profs

rise-google-adwords

What The Event Industry Can Learn From The Rise Of Google

  Most Event Marketers live and die by their marketing budgets.They are mostly under tremendous pressure to prove the effectiveness of every little activity that they spend the budget on. Every expense – booth, floor space, internet connection, meeting room...

/ March 29, 2016
technology-sales-meeting-

Why Technology Can Never Replace Face-To-Face Meetings

  Imagine this: You are about to buy your dream house after saving up for years.What will you do – Look up a couple of houses online, call the broker and  make the first down payment? Or would you rather...

/ March 25, 2016
Rethinking Event ROI: The Sales Perspective Series – Part 1

Rethinking Event ROI: The Sales Perspective Series – Part 1

  How Event ROI Has Become A Central Focus For B2B Event Marketing Teams At Events and Tradeshows In the last couple of years, B2B events have evolved into wider platforms for enterprises than before. At Oracle Openworld 2015, about...

/ February 10, 2016
smart-event-marketing

Infographic – The B2B Event Marketer Of The Future

In this infographic, we bring to you 8 best practices that event marketers need to follow while hosting successful B2B sales meetings. An event marketer needs to partly think like a marketer and partly like a sales executive. Like a...

/ September 17, 2015
sales-blogs-should-read

5 Sales Blogs You Should Follow – Part One

  To say, no (sales) man is an island, is easier said than Donne. Sales folk understand how much work it takes to close a deal than just rely on the gift of the gab. Making a claim to solve...

/ August 19, 2015
checklist

An Event Marketer’s Checklist For Successful Sales Meetings

Event marketing is all about donning a thousand hats. Multi-tasking is an event marketer’s biggest asset. From setting up meetings on calendars of multiple internal and external teams, to coordinating with the venue, managing cancellations and reports, an event marketer’s...

/ August 4, 2015
technology-sales-meeting-

Schedule meetings with zero meeting rooms

A Jifflenow customer scheduled 30% more meetings with zero meeting rooms and zero scheduling error at NRF 2015.

/ April 22, 2015
blogs-all-event-profs-must-read

Blogs all event profs mustn’t miss

  The Internet can be an infinite pool of resources for event marketers. Given that event profs are pressed for time, how does one locate information that is both relevant and useful? Often times there is too much information that...

/ February 4, 2015