Tag: Event profs

Marketing-B2B-Events-Social-Media

The essentials of social media engagement for B2B events

In this day and age, there is no doubt that social media directly ties into event marketing. A vast majority of attendees access social media sites regularly during an event. For this reason, it is important that event marketers harness...

/ January 17, 2017
excited-events-in-January-2017

5 events we’re excited for in January 2017

CES 2017 – January 5-8, 2017 – Las Vegas, Nevada The Consumer Electronics Show in Las Vegas is one of the biggest names in tech events space. CES ‘16 was a resounding success, with 177,393 attendees spread out over 2.4...

/ January 4, 2017
experiential-marketing-b2b-event

Why you should use experiential marketing at your next B2B event

Experiential marketing has become a strong buzz word in the event industry. But what is it and why is everyone talking about it? To start off with, experiential marketing is a type of marketing that get customers directly involved with...

/ December 20, 2016
marketing-b2b-event-holiday-season

Marketing your B2B event during the holiday season

January and February are big months when it comes to B2B events. As a result of their timing, much of the pre-event marketing falls in the holiday season. This season most people are interested in Christmas trees, gifts, gingerbread cookies,...

/ December 13, 2016
Inside-mind-B2B-event-attendee

Inside the mind of a B2B event attendee

A successful event is created right at the planning stage. Planning becomes easier and effective when you know what your attendee is thinking, and what they expect from your event. We explore the mindset of event attendee, because the more...

/ December 6, 2016
b2b-meeting-websites

5 Websites about B2B meetings that we love

At Jifflenow, we believe in the power of meetings to connect, empower and create opportunities for everyone involved. And turns out, we’re not the only ones. The power of meaningful meetings is universal and we have others putting out thoughtful,...

/ November 22, 2016
virtual-b2b-events

What you need to know about virtual B2B Events

There’s been a fair amount of talk about Virtual Events recently, but it’s nothing new – it’s been around for a better part of a decade. But with dropping costs of implementation and better distribution channels, Virtual events are now...

/ November 15, 2016
technology-shaping-b2b-events

Technologies that are shaping the future of B2B events

The B2B events industry has been steadily undergoing a transformation, especially over the past few years. We are witnessing the ways in which the event landscape is getting transformed,  for better efficiency and for stellar experiences for attendees. The technologies...

/ November 8, 2016
corporate-event-planning-day-of-event

Corporate Event Planning 101: The day of the event

In our previous blog posts, we covered some fundamentals of planning the perfect event experience. We recommend you give these a read before going ahead with this blog post:   Creating the perfect event plan. Structuring the event budget and...

/ October 27, 2016