Tag: Event-Marketing

Stress-B2B-Event-Planner

Just how stressful is the life of a B2B Event Planner?

According to a 2017 study by CareerCast, event coordination continues to be among the most stressful jobs in America. Between running around to ensure that the venue is set up, to coordinating with vendors, there’s so much that goes into...

/ October 12, 2017
Social Media after Event

What to do in Social Media after a great event

Congratulations on completing a great event! We’re sure all your hard work paid off, and the event was a thumping success. We’ve previously spoken about social media strategy for events. In this post, we’ll look at the best practices to...

/ April 13, 2017
analyzing-metrics-at-B2B-events

Why analyzing these metrics at B2B events is crucial

  Events are more than just a chance to build brand awareness. They are venues to bring in customers, build a healthy sales pipeline and close deals. But how do you know if your events are delivering good results? Any...

/ August 18, 2016
10-influencers-approach-B2B-event-marketing

10 influencers that are changing the way you approach B2B event marketing

  It’s well known that social media is the new marketing platform. Brand influencers are those identities that have an immense amount of industry knowledge, often backed by first hand experience and provide expert opinions on specific subjects. They act...

/ June 7, 2016
oscars-2016-jiflenow

What Event Marketers Can Learn From Oscars 2016

  Oscars are probably the world’s most glamorous and star-studded event. The classic elegance of the creative crowd, dreamy attires, inspirational speeches and solid performances makes the evening a magnificent spectacle. The immaculate arrangements make us wonder what goes behind the...

/ March 2, 2016
b2b-event-rockstar

The 8 Absolute Must-Haves To Become An Event Rockstar

  “The good-to-great leaders never wanted to become larger-than-life heroes. . .They were seemingly ordinary people quietly producing extraordinary results.”   – James C. Collins in “Good to great: why some companies make the leap. . . and others don’t.”...

/ February 18, 2016

How NRF 2016 Reinforced The Importance Of Building Human Connections In Our Digital Lives

“Human interaction must disrupt our increasingly digital lives” tweeted Michael Chase at #nrf16. The NRF 2016 event floor was jam packed with hundreds of attendees curious to know about the next big thing in retail. Through an array of keynotes and...

/ February 2, 2016
Top 5 Event Marketing Takeaways From CES 2016

Top 5 Event Marketing Takeaways From CES 2016

    CES 2016 was an extraordinary event in more ways than one. More than 170,000 people flocked to Las Vegas to witness an expansive display of the latest consumer gadgetry. However, unlike previous years, large-scale industry events are no...

/ January 20, 2016
5-must-read-blogs

5 Must-Read Sales Blogs : Part II

    The web is inundated with content on every topic in the world, growing exponentially every day. Our lives are moving faster, and attention span getting shorter. So how do you select the content most worthy of your time...

/ August 25, 2015