Tag: B2B Sales

Give-customers-B2B-events

Give your prospects what they want (and get what you want) at B2B events

If you’ve attended an event, you will know how hectic the exhibitor’s floor gets. There is a ton of activity going on and the floor is perpetually chaotic. And so, more often than not, prospects that spend time on the...

/ October 31, 2017
Sales-Pipeline-Salesforce

Building a rock-solid sales pipeline with Salesforce

According to Hubspot’s CRM statistics for 2017, close to 45% of companies have employed the use of a CRM software with 84% of them using a standardized CRM format to rate leads. These two statistics stand testament to the relevance...

/ October 24, 2017
5-B2B-Sales-metrics-look-out for

5 insightful B2B sales metrics to keep an eye out for

At events, sales representatives are constantly running around trying to reach out to their customers with a value proposition that caters to their individual needs. But there lies a challenge in moving the customer along the stages of the sales...

/ June 22, 2017
Keep-leads-warm-B2B-Event

How to keep leads warm long after a B2B event concludes

  If you are a sales professional, you’ve definitely faced clueless customers who don’t know whether they’ve met you at all after a B2B event. But that’s only fair; your customers only remember you if your pitch was extremely memorable...

/ September 1, 2016
wholistic-b2b-sales-experience

Outbound Marketing and Inbound marketing are two faces of the B2B Sales coin

  In recent years, inbound marketing has seen a significant amount of hype and attention. A number of organizations and marketers have jumped on the inbound marketing bandwagon hoping to leverage inbound marketing while focussing less on their outbound efforts. Very...

/ July 19, 2016
optimizing-the-sales-pipeline

Optimizing the sales pipeline to enhance B2B sales performance

  Sales teams often face stumbling blocks on a day-to-day basis. Deals that were close to being sealed are suddenly called off, leads do not get converted fast enough and the sales pipeline starts to  look meek. For this reason,...

/ July 12, 2016
colossal-significance-smarketing-b2b-sales

The colossal significance of Smarketing in B2B Sales

The term Smarketing has become a guild-term of sorts referring to the cohesion between marketing and sales departments for the purpose of generating revenue. This blog will dive deep into how functional alignment between B2B sales and marketing coordination can...

/ June 2, 2016
b2b-sales-advancement-game-of-thrones

5 Lessons On B2B Sales Advancement From The Game Of Thrones

  If the title of this blog caught your eye and made you open it, you are probably a part of the cult of Game of Thrones lovers. And why won’t you be ? It’s perhaps the only series that...

/ June 1, 2016
Customer-Advocacy-For-B2B-Sales-Advancement

How To Tap Into Customer Advocacy For B2B Sales Advancement

    “Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos You can’t ensure what people say about you when you are not around. But you can definitely influence it by making...

/ May 24, 2016