Finding a way to measure the success of a trade show is key, but only 30% of exhibitors actually have established goals for their events. The first step in setting goals for trade shows is determining what metrics to measure.
Tag:
B2B-Meetings
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B2B meetings involve engagements with qualified prospects or existing customers. They are the lifeblood…
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Built to offer a high level of customer interaction and engagement, Executive Briefing Centers…
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Meetings are an important aspect of every stage of the sales cycle. They help…
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Imagine an event without a predetermined agenda, absence of keynote speakers, and no panel…
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When it comes to creating context, pitching products, building relationships, and delivering core value,…
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Any experienced sales professional will tell you that closing deals are the most daunting…
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Companies spend a massive percentage of their marketing budgets exhibiting at events. The number,…
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Meetings are the building blocks to any event campaign and most often, the manner…
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Face-to-face meetings are the building blocks of the sales process. A successful sales team…
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