Tag: B2B-Meetings
EMS 2016 Wrap-up : Insights Into B2B Event Management
EMS 2016 was an exciting event, especially for B2B event marketers. For the first time in many years, we could see a shift from traditional branding at events to understanding event ROI from a revenue pipeline perspective. Our Jifflenow...
Top 10 Reads On Enterprise Meeting Management At Events
2016 has been a pretty interesting year so far for the event technology industry. At Jifflenow, we diligently keep an eye on the recent trends that dominate this industry. Insights from our customers who are typically Fortune 1000 companies...
How sales tech can help boost event ROI
With sales tech taking the event industry by storm, adapting to a new system can be a challenge. Here are three reasons how sales advancement platforms can maximize event ROI. As sales professionals, we find ourselves skeptical to the idea...
Using Meeting Scheduling Apps During Events
Mobile apps are now a critical part of every event and trade show. In this blog we take a comprehensive look at how 1:1 meeting scheduling apps are defining the mobile aspect of B2B events. There was a time when...
7 Interactive Ways To Get The Most Out Of Your B2B Meetings At Events
We belong to a generation characteristic of higher technology consumption and receding attention spans. Event marketing becomes increasingly difficult when your customers and prospects are flooded with meetings and running between venues at an event. Capturing their attention within...
Why Technology Can Never Replace Face-To-Face Meetings
Imagine this: You are about to buy your dream house after saving up for years.What will you do – Look up a couple of houses online, call the broker and make the first down payment? Or would you rather...
Infographic – The B2B Event Marketer Of The Future
In this infographic, we bring to you 8 best practices that event marketers need to follow while hosting successful B2B sales meetings. An event marketer needs to partly think like a marketer and partly like a sales executive. Like a...
5 Event Marketer Personalities : Which One Are You ?
Our last few blogs focused on the tricks of the trade for B2B sales teams : best practices and tools that can help them build stronger revenue pipeline from events and trade shows. This week, we shift focus...
5 Sales Trends From B2B Meetings At Events In 2015
Sales technologies and meeting tools inundated the world of B2B events in 2014. There was a tool for every sales activity, clamouring for the attention of business executives from every corner. That massive influx of mobile and web apps...