Tag: B2B events
Things you need to know about collecting feedback at B2B events
Customer feedback is an incredible resource of B2B events. It is a real-time validation, (or criticism) from the people who matter the most to your business – your customers and prospects. Since this is a valuable channel for them to...
The essentials of social media engagement for B2B events
In this day and age, there is no doubt that social media directly ties into event marketing. A vast majority of attendees access social media sites regularly during an event. For this reason, it is important that event marketers harness...
5 events we’re excited for in January 2017
CES 2017 – January 5-8, 2017 – Las Vegas, Nevada The Consumer Electronics Show in Las Vegas is one of the biggest names in tech events space. CES ‘16 was a resounding success, with 177,393 attendees spread out over 2.4...
Why you should use experiential marketing at your next B2B event
Experiential marketing has become a strong buzz word in the event industry. But what is it and why is everyone talking about it? To start off with, experiential marketing is a type of marketing that get customers directly involved with...
The top 5 hotspots for B2B event professionals in the United States
The B2B event industry has been growing at a rampant rate. The number of startups has skyrocketed, especially over the last 5 years. Events are especially excellent for startups because they pave the way for investments and networking opportunities. Technological advancements...
Choosing the best location for your booth at B2B events
Decking up your booth with trimmings and vital information is all well and good, but success at B2B events depend on how many relevant leads you can gather, and that hinges on the discoverability of your booth. So choosing the...
5 Websites about B2B meetings that we love
At Jifflenow, we believe in the power of meetings to connect, empower and create opportunities for everyone involved. And turns out, we’re not the only ones. The power of meaningful meetings is universal and we have others putting out thoughtful,...
What you need to know about virtual B2B Events
There’s been a fair amount of talk about Virtual Events recently, but it’s nothing new – it’s been around for a better part of a decade. But with dropping costs of implementation and better distribution channels, Virtual events are now...
Technologies that are shaping the future of B2B events
The B2B events industry has been steadily undergoing a transformation, especially over the past few years. We are witnessing the ways in which the event landscape is getting transformed, for better efficiency and for stellar experiences for attendees. The technologies...