Tag: B2B events

b2b-meetings-healthcare-events-1

Challenges of 1:1 B2B Meetings at Healthcare events

There are many channels that these healthcare companies grow by, and we’d like to elaborate on a very crucial one: 1:1 B2B Meetings at healthcare events. This is a small part of their entire marketing plan and is a very...

/ February 6, 2017
exhibit-design-sales-advancement

Designing your booth for better sales advancement

Companies are allocating bigger marketing budgets on trade show exhibitions. Trade shows offer companies an enormous opportunity to meet a segmented and specialized industry audience. This means that there is an increased chance to reel in customers and close more...

/ January 31, 2017
collecting-feedback-b2b-events

Things you need to know about collecting feedback at B2B events

Customer feedback is an incredible resource of B2B events. It is a real-time validation, (or criticism) from the people who matter the most to your business – your customers and prospects. Since this is a valuable channel for them to...

/ January 20, 2017
Marketing-B2B-Events-Social-Media

The essentials of social media engagement for B2B events

In this day and age, there is no doubt that social media directly ties into event marketing. A vast majority of attendees access social media sites regularly during an event. For this reason, it is important that event marketers harness...

/ January 17, 2017
excited-events-in-January-2017

5 events we’re excited for in January 2017

CES 2017 – January 5-8, 2017 – Las Vegas, Nevada The Consumer Electronics Show in Las Vegas is one of the biggest names in tech events space. CES ‘16 was a resounding success, with 177,393 attendees spread out over 2.4...

/ January 4, 2017
experiential-marketing-b2b-event

Why you should use experiential marketing at your next B2B event

Experiential marketing has become a strong buzz word in the event industry. But what is it and why is everyone talking about it? To start off with, experiential marketing is a type of marketing that get customers directly involved with...

/ December 20, 2016
hotspots-b2b-event-professionals-us

The top 5 hotspots for B2B event professionals in the United States

The B2B event industry has been growing at a rampant rate. The number of startups has skyrocketed, especially over the last 5 years. Events are especially excellent for startups because they pave the way for investments and networking opportunities. Technological advancements...

/ December 1, 2016
booth-placement-at-b2b-events

Choosing the best location for your booth at B2B events

Decking up your booth with trimmings and vital information is all well and good, but success at B2B events depend on how many relevant leads you can gather, and that hinges on the discoverability of your booth. So choosing the...

/ November 29, 2016
b2b-meeting-websites

5 Websites about B2B meetings that we love

At Jifflenow, we believe in the power of meetings to connect, empower and create opportunities for everyone involved. And turns out, we’re not the only ones. The power of meaningful meetings is universal and we have others putting out thoughtful,...

/ November 22, 2016