Did you know that 55.5% event professionals signal budget constraints as the single biggest hurdle in 2018? Also, 64.6% of them feel that marketing budgets will remain the same in the next 12 months. These trends are not encouraging, especially when the world is taking note of the value of attending and exhibiting at events.
So, what is the reason for these flat trends? The biggest problem is that most event teams don’t know how to track, measure, and optimize Event ROI. 91.4% event professionals still measure the success of an event by attendee satisfaction, instead of pipeline created and revenue generated, leading to reduced budgets for future events. This is the problem leading event industry experts, such as Corbin Ball, Dax Callner, Joe Federbush, Robyn Davis and others will be addressing at the Event ROI Summit, scheduled on the 13th of June.
Here’s your chance to learn from the foremost minds in the event industry, as they share deep insights and expert tips on measuring and maximizing Event ROI. It’s free of cost and seats are filling up real fast. Sign up now!
Confirmed speakers include:
Keynote speaker: Corbin Ball
Dax Callner, Chief Strategy Officer, GES
Joe Federbush, President, Evolio Marketing
Robyn Davis, Trade Show Strategy Consultant, When I Need Help (WINH)
Lisa Apolinksi, Founder and CEO, 3 Dog Write
David Ren Jenkins, President, Trade Shows On Steroids
Victoria Scanga, Digital Marketing Manager, NX3 corp
Parth Mukherjee, Head of Marketing, Jifflenow
Join the Summit to learn:
- Event Analytics from A To Z
- Discovering Your One Metric that Matters
- 7 Surprising Trends that can affect Event ROI
- Engineering ROI into your Exhibit Design
- Secrets of Leveraging CRM at Events
- Surprising Cost-Cutting Strategies
The lowdown on #EventROIsummit 2018
Who: 8 speakers including Corbin Ball, Dax Callner, Joe Federbush, Robyn Davis, David Ren Jenkins and others.
What: A virtual conference featuring Event Industry leaders spilling their best event marketing strategies.
When: Wednesday, June 13
Where: Any place on the planet (100% virtual = 100% freedom)
How: Simply sign up today, then tune in on June 13th, 2018.