Trade-Show-Metrics-Ebook

[Ebook] The EventProfs’ Guide to Trade Show Metrics

At events and trade shows, sales and marketing teams are constantly working against the clock to bring in as much business as possible. But how do they know if they are any closer to reaching their objectives? The obvious answer...

/ February 22, 2018
Event-Stats-2018(2)

7 event stats that are sure to blow your mind

2018 has already given us a lot to look forward to. With events like CES 2018 getting the year into gear, the beginning of the year has already given us a preview of some of the most defining trends we’ve...

/ February 15, 2018

The GDPR Guide for Eventprofs + Checklist

Click here to download the checklist. Over the past two decades, the internet has become a focal point for businesses to engage with their customers. In the process of knowing their customers and prospects better, companies have accumulated large stores...

/ February 13, 2018
Maximize-sales-events

5 things you should be doing to maximize sales at events

At events and trade shows, the amount of business in the sales pipeline is the single most supportive figure that can substantiate success. And more often than not, the amount of potential business is equated to the ROI of the...

/ February 8, 2018

[Webinar] Ready for MWC 2018? 10 Tips to Build an Impressive pipeline

MWC 2018 is only a few days away and event planners who are attending are scrambling to make the event a success. But how do you define success at MWC? Is it the number of badge scans, social shares, and...

/ February 6, 2018
Blockchain-B2B-Event

How blockchain technology can influence the event industry

Blockchain technology has everyone talking – and with good reason. The undoubtedly ingenious technology that was initially invented for its currency, Bitcoin, creates a decentralized ledger of secure, traceable, and transparent transactions. This way, digital information can be distributed without...

/ February 1, 2018
increase revenue from events

How to Build a Sales Pipeline at B2B Events After the Event has Concluded

High-quality customer and prospect meetings are the largest contributors to building the sales pipeline at events. For companies, building a sales pipeline during an event is crucial to showing ROI for the events. Usually, the meetings that contribute to building...

/ January 30, 2018
Meeting-rooms-B2B-event

The ROI conundrum: Booths vs meeting rooms at events

Companies spend a massive percentage of their marketing budgets exhibiting at events. The number, some claim, is between 13-15% on average. And close to a staggering 55% of this is spent on meeting spaces. With such massive investments, event marketers...

/ January 25, 2018

How to Make your Event Management Company Stand Out in a Crowd

Event management is a $58.8 Billion industry, with companies allocating ~13% of the budgets to events. All industries have adopted advents in tech to make their processes more efficient, and the the event planning industry has also followed suit. The...

/ January 19, 2018