ROI Summit

Premiere Online Event Summit: Maximize your Event ROI

Did you know that 55.5% event professionals signal budget constraints as the single biggest hurdle in 2018? Also, 64.6% of them feel that marketing budgets will remain the same in the next 12 months. These trends are not encouraging, especially...

/ May 31, 2018
Micro-influencer-Events

The potential of micro-influencers at events

Interacting with customers on social media at events is an integral part of marketing. As consumers use social media for their informational needs, numerous companies have found it important to use these channels to reach out to their customers through...

/ May 29, 2018

[Infographic] How Events Became Digitized: A Timeline

Technology has been the driving force behind the progress of humankind, and events are not an exception. The pomp and splendor of B2B events and trade shows from the past seem almost primitive now, with all these new technologies that...

/ May 24, 2018

Why ineffective calendar management at trade shows is bad for business

How hard can it be? It’s just calendar management, right? Event managers and planners are responsible for a large number of tasks that fall under their ambit. All those tasks are very crucial to the success of the event. But...

/ May 18, 2018
Live-tracking-events

Uncovering the value of live session-tracking at events

Events have, in recent times, become heavily reliant on data. Event attendees are constantly feeding event professionals highly insightful data that can help them get closer to what their attendees are looking for at live sessions. However, recent studies have...

/ May 15, 2018

5 Tricky Eventprof Interview Questions and How to Answer Them

Landing a new job is not a matter of chance for most event professionals. For newcomers, it’s a journey of understanding how the event industry operates, and trying to find a place for themselves. For experienced professionals, it’s all about...

/ May 10, 2018

5 reasons your meeting manager needs a scheduling app

Meetings are effective tools that are easily overlooked. Creating and executing effective meetings is not as easy as it seems. Ineffective management can cause a great deal of confusion and frustration. There is a ton of data that suggests that...

/ May 9, 2018
5-signs-deal-B2B-Sales

5 telling signs that indicate your deal is crumbling

Sales teams at events do not have it easy. There is nothing worse than spending days and weeks on meetings only to find that your prospect has no intention to buy the product or service. Chances are that the prospect...

/ May 1, 2018
Qualities-Event-Planner

11 essential qualities of a successful event planner

Even the most experienced event professionals will tell you that nothing can be taken for granted while planning an event. Of course, the glamour comes with the job, but even the slightest slip can cause a chain of disastrous consequences....

/ April 10, 2018