Category: Industries

5-questions-attend-next-B2B-event

5 questions to ask yourself before you attend your next B2B event

Attending an event is an enticing thought. Once you’ve identified an event as an excellent opportunity for branding and awareness, the prospect of attending it becomes exciting. But as any event marketing professional can tell you, driving results at the...

/ May 2, 2017
Meeting-management-software-event-ROI

5 ways a meeting management software boosts event ROI

In the present scenario, a number of organizations have recognized the immense impact that events have on top line revenue. At trade shows, marketers try and squeeze in as many constructive interactions with prospects and customers as possible and often...

/ April 26, 2017
collecting-feedback-b2b-events

Things you need to know about collecting feedback at B2B events

Customer feedback is an incredible resource of B2B events. It is a real-time validation, (or criticism) from the people who matter the most to your business – your customers and prospects. Since this is a valuable channel for them to...

/ January 20, 2017

Corporate Event Planning 101: The follow-up

We’ve reached the final part of the blog series Corporate Event Planning 101. So far, you’ve learned how to: Create the perfect event plan. Structure the event budget and forming strategic partnerships. Pick the perfect venue and initiating marketing. Organize...

/ November 3, 2016
corporate-event-planning-day-of-event

Corporate Event Planning 101: The day of the event

In our previous blog posts, we covered some fundamentals of planning the perfect event experience. We recommend you give these a read before going ahead with this blog post:   Creating the perfect event plan. Structuring the event budget and...

/ October 27, 2016
corporate-event-planning-101-2-weeks

Corporate Event Planning 101: 2 weeks to D-day

The blog series so far has covered some of the biggest tasks in Corporate event planning. Read our older blog posts on: Creating the perfect event plan. Structuring the event budget and forming strategic partnerships. Picking the perfect venue and...

/ October 25, 2016

Corporate Event Planning 101: Logistics

You’re finally a month away from the event and there’s a lot of running around to do. Your event agenda takes center stage and there’s a lot to do in terms of getting your event agenda just right. The next...

/ October 20, 2016

Corporate Event Planning 101: Venues and marketing

According to a report from the International Association of Conference Centres, “Meetings objectives have stayed the same, but the physical design, inclusion of technology, and emphasis on ‘experiences’ will play an integral role.” In our previous blog, we showed you...

/ October 18, 2016
corporate-event-planning-budgets-and-partnerships

Corporate Event Planning 101: Budgeting and partnerships

Following up from our previous blog post, here is part two of a seven-part blog series on B2B event planning. Creating a budget for your event is usually done in parallel with the ideation phase. The budget is one of...

/ October 11, 2016