Category: Trends & Stats

CMO-statistical-sales-advancement

What your CMO cares about: A statistical look at sales advancement

Between being buried in numbers and making revenue forecasts, CMOs are among the busiest people in a company. They constantly track top-line revenue and the company’s performance. Additionally, they are responsible for strategies that affect the company’s short term and...

/ May 25, 2017
excited-events-in-January-2017

5 events we’re excited for in January 2017

CES 2017 – January 5-8, 2017 – Las Vegas, Nevada The Consumer Electronics Show in Las Vegas is one of the biggest names in tech events space. CES ‘16 was a resounding success, with 177,393 attendees spread out over 2.4...

/ January 4, 2017
marketing-metrics-focus

Webinar: Key marketing metrics you need to focus on

Working with Event Managers has an effect on the way you think about marketing. All of our clients attend tradeshows and conferences all over the world and base the success of these campaigns on the ROI they generate. Consequently, event...

/ December 8, 2016
jifflenow-at-event-tech-2016

My experience at Event Tech 2016

As a part of our marketing campaigns, we exhibit our products in 5 to 10 events every year. This time, Aaron Karpaty and I  arrived at the Paris Hotel in Las Vegas, Nevada for Event Tech 2016. Coming from the...

/ November 24, 2016