Category: Event Planning
The potential of micro-influencers at events
Interacting with customers on social media at events is an integral part of marketing. As consumers use social media for their informational needs, numerous companies have found it important to use these channels to reach out to their customers through...
Why ineffective calendar management at trade shows is bad for business
How hard can it be? It’s just calendar management, right? Event managers and planners are responsible for a large number of tasks that fall under their ambit. All those tasks are very crucial to the success of the event. But...
Uncovering the value of live session-tracking at events
Events have, in recent times, become heavily reliant on data. Event attendees are constantly feeding event professionals highly insightful data that can help them get closer to what their attendees are looking for at live sessions. However, recent studies have...
5 Tricky Eventprof Interview Questions and How to Answer Them
Landing a new job is not a matter of chance for most event professionals. For newcomers, it’s a journey of understanding how the event industry operates, and trying to find a place for themselves. For experienced professionals, it’s all about...
11 essential qualities of a successful event planner
Even the most experienced event professionals will tell you that nothing can be taken for granted while planning an event. Of course, the glamour comes with the job, but even the slightest slip can cause a chain of disastrous consequences....
5 Online Courses to Upgrade Your Event Career
To stay relevant in today’s competitive job market, event professionals need to constantly update their skills to future-proof their careers. The good news is that there are plenty of resources available online – so you can start right now. But...
Life of an Event Planner – Explained in 20 Doodles!
Event planning continues to be one of the most stressful jobs in the U.S. Yet, whenever you meet Event Planners, they will tell you that they love their job! What is it that makes the life of an event planner...
The Periodic Table for Event Professionals
Creating a successful event experience is not unlike chemistry. Event professionals know all too well that there are numerous elements that come together to create the perfect trade show. In this blog, we are glad to present to you the...
3 Steps to Ace Your Next Speaking Opportunity at Trade Shows
In our previous blog about using speaking opportunities to build sales pipeline at events, we discussed how companies can leverage speaking sessions to add to their sales pipeline. The success of the speaking engagements can positively influence the sales pipeline...