Marketing at trade shows can be expensive. Yet it is worthwhile as it can offer a great ROI if done right.
Posts published by “Ravi Chalaka”
Chief Marketing Officer - Jifflenow
Don't miss out on qualified leads during business events and tradeshows. Let's unpack how to schedule meetings more efficiently with automated technology.
Trade shows are fast-paced events. Leverage automated meeting scheduling software like Jifflenow eEvent to book more revenue-boosting meetings.
B2B events are getting canceled due to Coronavirus. But, all scheduled in-person engagements need not be. Read this blog to know how Jifflenow can help.
Finding a way to measure the success of a trade show is key, but only 30% of exhibitors actually have established goals for their events. The first step in setting goals for trade shows is determining what metrics to measure.
According to a study by CNBC, event coordination ranked #6 among the most stressful jobs in America last year. Needless to say, Event and Meeting Coordinations do not have it easy. They…
According to several event marketing studies, the four most common metrics for defining success at events include the amount of exposure generated, social media buzz, brand awareness, and the number of leads…