In the Internet era, it still makes sense to travel to B2B meetings. In the good old days, people used to fly to various cities to conduct business and shake hands on…
This infographic illustrates 7 impactful reasons to conduct face-to-face B2b meetings at Events in this era of virtual engagements.
More B2b Meetings at Events mean more pipeline which lead to more revenue. Meeting Automation Platforms can significantly increase the quality and quantity of meetings at B2B events.
This blog talks about the trends that are likely to dominate the B2B Event scene in the year 2020.
Although it seems quite obvious, the impact of B2B meetings at events should not be underestimated.
How to get more out of business to business (B2B) meetings by building lasting relationships through eye contact, reading body language and collaborating in the real world. While virtual meetings have their place and utility, try shaking hands with your colleagues for better results.
Finding a way to measure the success of a trade show is key, but only 30% of exhibitors actually have established goals for their events. The first step in setting goals for trade shows is determining what metrics to measure.
Customer meetings are the lifeblood of enterprises to grow pipeline and revenue. These are B2B engagements with qualified prospects or existing customers. Sales and marketing organizations develop programs to increase the number…
The Event Meeting Maturity Model defines several stages that companies go through when focusing on meetings at events to understand key business metrics like pipeline and revenue.